Compete Rules and Preferences
Once a relevant Amazon account added into the application (see section 1.10) it is then possible to apply a series of “Compete” rules to the account that will allow the automatic adjustment of pricing between a set MIN and MAX price against other competitor merchants selling a specific ASIN. For an item to automatically adjust price based on the competition, you must specify the “Pricing Logic” type as “MIN and MAX” when creating your inventory in the “Optimise” module of 247 CloudHub. You can have a subset of products on the Compete module if you don’t need automatic pricing to applied to all products. To switch off automatic pricing for a product, you can select the pricing as Fixed Price.
Go to Configure > Compete Auto Repricing Rules.
You will be taken to this screen to set up your rules for each of the Amazon accounts integrated with 247Cloudhub.
Start by selecting the relevant account you wish to set Amazon re-pricing rules for in the drop-down menu towards the top right of the screen.
You will then be prompted to input your shipping settings as per what set in your Amazon Seller Central account. It is always recommended to avoid using weight based shipping settings on Amazon when re-pricing. Inaccuracies in the ‘weights’ set in the Amazon catalogue could affect the calculation of shipping costs and the performance and control over re-pricing and be competing with other merchants. Per item or shipment rates are always advisable for best results and greater control.
If you are selling Books, Music, Video and DVD items on Amazon, please ensure the “Book, Video, Media and DVD Shipping” box checked. The application will then apply Amazon’s fixed shipping fee to the products during the price calculations.
Entering your shipping settings here ensures it evaluates when Compete makes pricing evaluations based on your MIN and MAX prices set + shipping, compared with your competitors on an ASIN / ISBN.
Click “Save” once your settings have been input and move to the final “Other Seller Exclusions” field.
In this section, it is possible to exclude competing against specific sellers. You may wish to do this if there is a particular seller that is selling items at a loss and it is just unsustainable to compete on price.
Click on the “Add More Sellers” button.
Provide the seller name as a reference for you.
Enter the Merchant ID for that specific seller on Amazon. This information can found by going to the seller’s storefront. To reach the storefront, click on the seller’s name or feedback number to get to the “Detailed Seller Information” page. Seller Name and feedback score are shown on offer listing page which details the price options available.
You will then see a link towards the upper left just below the merchant’s name “XXXXX Seller Storefront.”
Click on this to reach the seller storefront. In the URL as highlighted in Blue, this is where the Merchant ID can be taken from and pasted into the 247Cloudhub “Compete” box.
Now click Save, and the excluded merchant will appear in the “Other Seller Exclusions” list.
Repeat this process to add other sellers to the exclusion list.