Re-platforming an e-commerce website is a complex and multifaceted project that requires a well-structured team with a diverse set of skills. Understanding the key roles involved in this process is crucial for the project’s success. This post will guide you through the essential roles and responsibilities needed for effective e-commerce re-platforming.

1. Project Sponsor

A project sponsor is a senior executive who ensures high-level support and decision-making for the project. They play a crucial role in securing budgets, resolving escalations, and ensuring the project aligns with the overall business strategy.

2. Client Lead/Business Owner

The Client Lead or Business Owner is responsible for the day-to-day management of the project. Typically, this role is held by a senior e-commerce professional who understands the nuances of online retail and ensures that the project aligns with e-commerce best practices.

3. Subject Matter Experts

These experts bring in-depth knowledge from various functional areas like IT, finance, logistics, and merchandising. Their input is vital for defining accurate requirements and ensuring that the re-platformed site meets all business needs.

4. Procurement Specialist

In larger organizations, a procurement specialist is critical for navigating the processes involved in selecting and signing off on technology vendors and partners. They ensure that all procurement policies are adhered to, which is essential for smooth project execution.

5. Technical Project Manager

This role is crucial for managing the technical aspects of the project, including requirement gathering, sprint planning, and overseeing the development process. They ensure that the technical deliverables align with project timelines and standards.

6. Business Analyst

Business Analysts play a pivotal role in documenting business processes and requirements. Their expertise is essential, especially in complex projects where understanding and mapping out business processes are critical for the new platform’s functionality.

7. Creative Team

The creative team, which may include internal staff and external experts, is responsible for the website’s design and user experience. Their role is to ensure that the new platform is not only functional but also visually appealing and aligned with the brand.

8. Development Team

This team comprises backend and frontend developers responsible for building the new platform. Depending on the project’s size, these roles might be internal, external, or a mix of both.

9. IT Team

The IT team’s involvement is crucial, especially in managing integrations and ensuring that the new platform aligns with the existing IT infrastructure and complies with all technical standards.

10. Quality Assurance (QA) Team

A dedicated QA team is essential for ensuring that the new platform is bug-free and meets all quality standards. They conduct various tests and work closely with developers to resolve any issues.


E-commerce re-platforming is a significant undertaking that requires careful planning and a well-structured team. By understanding and filling these key roles, businesses can ensure a smoother transition to their new platform, ultimately leading to enhanced performance and customer satisfaction.

Leave a Reply

Your email address will not be published. Required fields are marked *